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Put Your Brand in the Fan Zone.

Connect your brand with Cowboys fans, Arlington locals, and game-day crowds through Arlington Fan Zone sponsorship opportunities.

PROUDLY SUPPORTED BY

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MORE THAN A LOGO. BECOME PART OF GAME DAY.

Arlington Fan Zone brings fans together for Dallas Cowboys home games with tailgates, watch parties, food, drinks, entertainment, games, and interactive experiences, all in the heart of Arlington's Entertainment District.

 Every Cowboys Home Game

Season-long opportunities to stay in front of fans.

Arlington Entertainment District

Minutes from the stadium and game-day traffic.

Digital + In-Person Exposure

Connect with fans at the event and across our social platforms.

Brand Activations

Turn sponsorship into real interaction through sampling, giveaways, contests, experiences, and more.

SPONSORSHIP OPPORTUNITIES

TITLE SEASON SPONSOR

Own the season.
 
Our premier partnership with maximum brand visibility throughout the Arlington Fan Zone football season.
 
Best for: Brands looking for major season-long exposure.

Season Presenting Partner - Naming Rights Exclusive Branding on Main Outdoor Entry Large Branding on Indoor Screens Email Blast Exposure to registered Guests 10 VIP tickets to Each Tailgate plus parking DJ / MC mentions 10x10 Activation space at every tailgate Social Media / Website Integration Post-season results report.

Game Day Sponsors

Own the day.
 
Put your brand front and center for a selected Cowboys game with event-day recognition, branding, and activation opportunities.

Specific Phase Sponsor (Tailgate, Watch Party, Post Party) Dedicated 10x10 activation space Sponsor Scroll on Indoor Screens Social Media Integration 5 VIP tickets to event plus parking DJ / MC mentions during Sponsored Phase

Parking Sponsorship

Be part of the experience before fans even walk through the door.
 
Branding opportunities tied to Fan Zone parking and guest arrival.

4 VIP Tickets Recognition and Logo on game day event materials Social Media Recognition Parking Lot Activations

Fan Experience Sponsor

Create something fans remember.
 
Sponsor games, entertainment, giveaways, photo moments, contests, or other interactive experiences.

4 VIP Tickets Sponsor Scroll on Indoor Screens Social Media Recognition Dedicated 10x10 activation space

Official Bar Sponsor

Be the brand behind the bar.

Premium visibility throughout one of the most visited areas of Arlington Fan Zone.

2 VIP Tickets Sponsor Scroll on Indoor Screens Social Media Recognition

On-Site Activation

Bring your brand directly to the fans.
 
Set up an activation space to showcase products, distribute samples, capture leads, run giveaways, or create an interactive experience.

4 VIP Tickets Sponsor Scroll on Indoor Screens Social Media Recognition Dedicated 10x10 activation space

Friends of Arlington Fan Zone Sponsor

You don't have to be a national brand to be part of game day. Our community sponsorship opportunities are designed to give Arlington businesses an affordable way to support Arlington Fan Zone while getting their business in front of local fans and visitors.

Sponsor Scroll on Indoor Screens

Community Sponsor

Local business. Local fans. Local impact.

A simple way for Arlington businesses and organizations to support the Fan Zone and be recognized throughout the season.


 

Recognition as an “Arlington Supporting Arlington” partner Social media recognition before the event Opportunity to provide business cards, promotional materials, or a giveaway item at the event Sponsor Scroll on Indoor Screens 2 VIP Tickets

Become a Sponsor

Please complete the form to inquire for a sponsorship opportunity

We look forward to partnering with you!

Thanks for submitting!

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